Challenge
Hydra Funding
Hydra Funding is a digital proprietary trading platform that provides capital to skilled traders who may not have the funds to scale.
Hydra was undergoing an internal restructuring and decided to move marketing design from an external agency to an in-house team. I was hired as part of this transition to help gain better control over their visual communication.
Outcome
Following the transition to an in-house design setup and through close collaboration with the Marketing Lead, a consistent flow of marketing assets was developed, helping create a more consistent visual direction.
Deliverables
Social Media Assets, Digital Ads, Youtube Thumbnails
Hydra’s payout certificate is a document provided to traders as confirmation of successful withdrawals.
The design was updated to better align with the brand’s evolving visual direction, with a focus on clarity and overall presentation.
Old Certificate
New Certificate
Hydra Funding saw consistent growth in its online audience, supported by a more structured and recognizable visual approach.